Brand Strategy - Consumer Insights

Corporate Training

Chadha Strategy helps client companies develop in-house brand planning skills by designing and delivering training programs.  The programs are highly interactive, based on the belief that effective learning comes by “doing” rather than “listening”.

Chadha Strategy has developed programs tailored for different levels - from senior management to junior management – and delivered them across client organizations in multiple locations across Asia.

Radha is a faculty member of the prestigious Tsinghua Ogilvy Branding States Program, a collaborative effort between Beijing’s Tsinghua University and Ogilvy & Mather, to train Chinese Government officials about destination branding.

"The training program for Bates was undertaken across the region and Radha Chadha was employed on behalf of Bates Asia to help communicate and train our staff with our new strategic tools. The training was very successful with most countries feeling confident about the new strategic approach and how it could be used in Market. Radha did a great job in helping us implement the program."

Peter Skalberg

CEO Singapore, Regional Director South East Asia and  Bates Asia Training Director.